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How Financial Advisers Can Elevate Client Experience and Drive Growth
How Financial Advisers Can Elevate Client Experience and Drive Growth
In today’s competitive financial advisory landscape, delivering exceptional client experiences isn’t just a nice-to-have—it’s essential for practice growth and sustainability. With increasing commoditization of investment products and growing fee pressure, how advisers engage with clients has become a key differentiator.
The Client Experience Opportunity
Research consistently shows that client experience drives loyalty, referrals, and retention:
- According to a recent study by Vanguard, advisers who excel at client experience generate 75% more referrals than their peers
- McKinsey research indicates that clients who report excellent experiences are 2.4x more likely to stay with their current adviser
- High-satisfaction clients typically entrust more of their assets to their adviser and are less price-sensitive
For financial advisers looking to build sustainable practices, systematic client experience improvements represent perhaps the highest-ROI marketing activity available.