How financial advisers can position themselves around intergenerational wealth concerns

Executive Summary

The 2024 Budget has created unprecedented tax anxiety amongst UK investors, with 45% of clients expressing greater concern about their financial future according to HSBC Life’s 2025 “Three I’s” Report. Forward-thinking adviser firms are transforming this challenge into a competitive advantage by repositioning their wrapper selection expertise—particularly through onshore bonds.

The New Tax Reality: Why Default Strategies No Longer Work

Rising Tax Burden Creates Adviser Opportunity

The 2024 Budget’s changes—including increased capital gains tax rates and frozen income tax thresholds—have driven demand for tax-efficient solutions. However, HSBC Life’s comprehensive report reveals a concerning gap: while client anxiety soared, only 56% of advisers routinely explain wrapper tax implications to their clients.

How to Build a Thriving Financial Advice Firm with Referral Generation Strategies

Introduction

Referral generation is one of the most powerful growth tools at your disposal as a financial adviser. According to research by Standards International, referred clients are four times more likely to convert than cold prospects, and the cost of acquisition is typically 60% lower. Beyond these tangible benefits, strategic referral generation strengthens existing client relationships, builds your professional network, enhances your brand, and positions you as a trusted authority in your field.

Social Media Hashtag Strategy for Financial Advisers: A Comprehensive Guide

Introduction: Why Social Media Matters for Financial Advisers

Social media for financial services has become an essential part of a modern financial adviser’s marketing toolkit. With the right approach, it can help you attract new clients, build trust, strengthen professional relationships, and position yourself as a thought leader in the financial services sector.

Research by Hootsuite shows that 54% of UK consumers research products and services on social media before making decisions, including financial services. Meanwhile, according to the Financial Conduct Authority’s Digital Engagement research, nearly 70% of UK adults now use social media platforms regularly, making them crucial channels for financial advisers.